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How to Track Form Submissions in Lead Center

Learn where form submissions appear in Lead Center and how to confirm each lead is captured with the right attribution data.

What This Article Covers

This guide explains how form submissions flow into Lead Center and how to validate that data quality is correct.

Step-by-Step Instructions

1. Turn on email capture for your website forms

  • An administrator must enable Capture lead emails into DigitalPilot in Tag options and click Save.
  • The DigitalPilot tag must load on the page where that form lives.

2. Submit a Test Lead

  • Open your live form page.
  • Submit a test entry with a business email address.
  • Use clear test values so the record is easy to find.

3. Verify in Lead Center

  • Go to Lead Center in your workspace.
  • Use search and date filters to find your test lead.
  • Confirm source/channel fields are present when available.

What to Validate

  • Lead email is correct and unique.
  • Submission timestamp matches your test window.
  • Attribution fields (channel, source, medium, campaign) are populated when expected.

Troubleshooting

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