Jeffrey Labrecque | 2026-05-15
Activities on account insights are redesigned for faster scanning: clearer rows, attribution grouped in one column, lead events that stand out, and a responsive layout that works on any screen.
We've redesigned the Activities view on account insights. The list is easier to read: each row highlights what happened (site session vs lead captured), when it happened, and how long the visit lasted, with channel called out where we have it.
Traffic context in one place
For visits with attribution data, a second column gathers Campaign, Keyword, utm source / medium, and Landing page together. That matches how teams think about performance—no more hunting through a single block of text for the same details.
Leads stand out
Lead capture events are labeled explicitly and show the same attribution column when data exists. Lead details (contact fields and message, when present) stay in the main column, with conversion / form page still easy to spot. High intent and email signals use clearer badges and tooltips.
Responsive layout
On large screens you get a true two-column layout with a light divider; on smaller screens the attribution section stacks below the main summary so nothing feels cramped.
This update is focused on readability and scannability for sales and marketing teams reviewing account history. If you have feedback on what to surface next (e.g. session ID, device, or custom UTMs), we'd love to hear it.