Jeffrey Labrecque | 2026-05-16
The Leads table and CSV export now include Assisted channel—channels from earlier visits by the same company domain before that lead was captured. Use it alongside Channel to spot multi-touch paths, not just last click.
Channel on a lead tells you where the converting session came from. Assisted channels fills in the rest of the story: which channels reached the same company domain before that lead was captured.
What it is
When someone from acme.com converts, DigitalPilot looks at prior activity tied to that domain—not individual visitors—and lists the distinct channels from sessions that happened earlier in time. Those channels appear in the new Assisted channels column on Leads and in CSV downloads.
How to read it
- Channel — attribution for the session where the lead was captured (last touch).
- Assisted channels — earlier touches for the same domain. Multiple values are shown comma-separated, sorted alphabetically (for example,
Google Ads, Organic).
If the lead is the first tracked activity for that domain in your workspace, Assisted channel stays empty. Leads without a company domain (such as many free-email addresses) also won’t show assisted values.
Why it matters
Last-click channel alone can hide campaigns that warmed up an account. Assisted channel makes it easier to credit upper-funnel work, compare channels in your Leads export, and explain multi-touch journeys to sales and marketing without leaving the Leads view.
Open Leads in your workspace to use the new column, or export CSV to analyze assisted paths in your own tools.